Luxina was founded in 1949 and became the best-known hair pomade at a local level, being the only one with a light texture and also available in spray cream.

Strengthened by this first experience which brought success and reputation, Edelstein started working by specializing on a professional basis in the formulation and production of products in the male sector.

The company, managed by Pellegrini family with the care and sensitivity of a family, believes and invests in technological innovation, in the quality and professionalism of its resources.

All this has allowed the family business to become an industrial company whose products are always of high quality, ensuring a fair quality-price ratio.

Now, however, Luxina is more than just hair pomade: Edelstein has decided to create a range of products useful to create the look of today’s man following his new philosophy of life.

All the products in Luxina line have been designed and produced to ensure a style that reflects a young and ironic man, who takes care of himself but wants to be free and natural.

Today Luxina is ready for Him thanks to Him. Thank you from Edelstein!

Nino, Franco and Paolo Pellegrini.